WASH & GO – SAVAGE CUTS

DIG HELPED WASH & GO ACHIEVE OVER 15,000,000 IMPRESSIONS WITH A UNIQUE SOCIAL MEDIA SIT-COM SERIES

The DIG team created a 14 part comedy series, starring Robbie Savage, and launched it using a mix of social influencers alongside highly targeted and flexible programmatic buying.

All Case Studies
04

Overview

80’s megabrand Wash & Go needed to create awareness after a long period of marketing underinvestment.

However, mainstream media was unaffordable, so with a very limited budget, we used a highly creative and innovative approach.

The campaign had many elements and disciplines; strategy, creative, web, social media content provision and sales promotion -all provided by the DIG team.

AT A GLANCE

Traditional Content
Digital Marketing
Digital Comms
Digital Design & UX